The Boston Globe published an interesting article about how newspaper pressmen are worrying about what the changes to the journalism industry mean for their jobs. It’s funny — I often think about the changes in journalism at the industry level, or about what it means for how reporters do their jobs. But, as with all great shifts, the cogs in the machines may suffer the most. Reporters can take classes and learn how to blog or shoot video and advertising folks can devise new strategies to sell ads online; it’s not that big of a deal, really. But for folks like the pressmen, there is no adaptation. There is no strategic planning or professional development. The future for their trade is narrow and dim.
I know slash-and-burn is the popular strategy as of late, but do newspaper companies have any responsibility to help the practitioners of these endangered trades? If they’ve empowered photographers to edit videos and reporters to get on Twitter or run a blog, why not provide some path for the pressmen? Or is this just the way things go, with natural selection playing out as it will in an evolving industry and that particular trade becoming more niche and more obscure? I don’t know. It’s a tough call.